What is Marketing Analytics?
Marketing Analytics gathers data through various marketing campaigns to analyze patterns such as campaign contribution in client conversions, client behavior,…
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Intent Data Ultimate Guide
Are you aware of what your customers are looking for? Or what issues are they currently facing, and what topics…
Why is Intent Data the Future of B2B Marketing?
Buyer Intent Data: Acknowledging the buyer's intent is necessary for marketers who are constantly gazing for higher success rates and…
How to Get Started with Influencer Marketing Strategy
Influencer marketing can unlock infinite opportunities by reaching new prospects, strengthening your connection, and creating a whole new brand image.…
3 Basic Tactics for Influencer Marketing: Who? What? Why?
Influencer marketing is a whole new aspect of B2B marketing taking the world by storm. Businesses have seen rapid and…
B2B Marketing Challenges Post-COVID-19: Adapt & Prosper
B2B Marketing Challenges: Generating demand amid work-from-home offices, zoom meetings, and virtual events has become mainstream for B2B marketers. We’ve…
7 Tactics to Keep the New B2B Video Content Rolling During Pandemic
B2B Video Content: This pandemic has forced people to work remotely. No doubt that Covid-19 has changed the way we…
Market Research Vs Market Analysis| Why it is important to know the difference?
What Is Market Research? Market research can be an exercise to gather feedback and information directly from customers, generally for…
Best Demand Generation Strategies For High-quality Leads
What demand generation strategies have you tried to improve your sales pipeline? In demand generation, there are generally two scenarios.…
3 Secrets to Amazing Content For B2B Marketing Funnel
B2B Marketing Funnel: B2B buying cycle takes up to 30 to 90 days, and several phases before the decision-making and…
